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意大利設計師Per Erik Bjornsen

時間:2017-09-06 22:23 來源:未知 作者:莆田家居網小編 點擊: 次 [] [] []
Per Erik Bjornsen profile Per Erik Bjornsen studied architecture in Genoa (Italy) with Giancarlo De Carlo,Barcelona (Spain) and Oslo(Norway).Had some formative experiences at architecture companies as Mario Botta,Santiago Calatrava,the Municipality of Bar

 

 

 

Per Erik Bjornsen profile
Per Erik Bjornsen studied architecture in Genoa (Italy) with Giancarlo De Carlo,Barcelona (Spain) and Oslo(Norway).Had some formative experiences at architecture companies as Mario Botta,Santiago Calatrava,the Municipality of Barcelona Spain (IMPU) for the Olympic Game and Renzo Piano Building Workshop for the expo 1992 in Genoa,From 1989 to 2004 he taught Architecture at several universities as Genoa,Udine and Venice.As product designer,faced all the aspects of material and products as furniture,doors,electronics,outdoor sportswear,pots,house-ware,kitchenware,outdoor mobile led screen and mobile stage on trucks for F1,auto scrubber-drier machine,bath furnishing and fashion leather accessories and many others.Design showroom and shops for Mc Person,SIM2/Brionvega,Tognana Porcellane,Johnson&Johnson Cosmetics,Renault Commercial,Mercedes Benz,L’Oreal,British Telecom,Halifax and Bilancioni.Since 2007 lives and works in Shanghai as Morph Design with Christian Vacatello cooperating for product design with many Chinese companies.Own different international patents registered in EU of new inventions.
 
Erik,意大利MORPH 設計咨詢公司CEO,建筑學專家。大學時期在西班牙巴塞羅那和挪威的奧斯陸學習建筑學。作為建筑師,Erik曾就職于西班牙mario batta、santiago calatrava等著名建筑公司、巴塞羅那自治市奧林匹克運動中心,為1992年熱那亞世博會建筑工作室以及  倫左.皮亞諾大樓的建設提供核心力量;作為大學講師,Erik任教于熱那亞、烏迪內和威尼斯幾所大學,教授建筑學;作為產品設計師,Erik曾設計過各種類型材料的家具,包括門、電子、戶外運動服、壺、家庭用品、戶外LED屏幕、F1賽車上的流動舞臺、自動洗滌干燥劑、浴室家具等等。Erik還為Mc Person,SIM2/Brionvega,Tognana Porcellane、強生、雷諾、奔馳、歐萊雅、英國電信、哈利法克斯銀行、意大利Bilancioni等品牌在中國的公司設計陳列室和商鋪。
 
Erik從2007年開始將工作重心遷于中國上海,目前與北京市、浙江省、廣東省、臺灣省及泰國、土耳其意大利許多公司都有合作,開展他的產品設計。在歐盟擁有多項個人國際專利注冊新發明。
 

 

1. What let you enter the design field?
Oh, god. I can’t remember when I started to design. From my childhood, I drew  then I studied  in school. So I follow the process to do design.
請問是什么促使您進入設計這個領域的?
哦……我已經記不得我是從什么時候進入設計領域的了。我在童年時期于學校接觸并學習了建筑學,所以之后就順理成章的進入了設計領域。
 
 
2. So is there someone who infect you with design?
Yes, that’s my mum. She is good at painting, drawing. When I was a child, I read a lot of books about art. As I grew up, I copied the paintings. And I went to school to improve my hand-painted ability, finally I went to architecture school. You know it is a very long process.
您能回憶起是誰啟發了您對設計的熱情么?
當然,是我的母親。她非常擅長油畫和素描。當我還是個孩子的時候,我閱讀了很多關于藝術的書籍,于是當我長大以后,我開始臨摹油畫,并在學校生活中提升了自己的手繪能力,最后我進入了建筑學院,你知道這是一個漫長的過程。
 
 

por.erik至今仍有親自動手制作方案模型的習慣
 
 
3. How you define the work you are doing?
Amazing! All the time is amazing and a challenge. It is like a fight to do the things I have to do. But in this field, we should be curious about everything. Many people may think it can make a lot of money, but to me it’s my feeling from my heart, I like it—design feeling.
您是如何定義自己的工作的?
奇妙無比!對我來說工作就是每時每刻都在迎接未知與挑戰。它就像一場戰斗,我不得不去做一些事。只是在這個領域中,我們必須時刻保持旺盛的求知欲,有些人認為這個行業能為自己帶來大量的金錢,不過我所追求的,是發自內心的“設計的感覺”。
 
 
 

辦公室案頭的設計稿
4. What is your view of design, work? Enjoy? Or you want to achieve some other goals through design?
I enjoy design. I still draw thing even we have high technology. I draw ideas, solutions even everything. For me, design is my life. I draw, think and catch everything,and my thinking goes too far sometimes. You know this is my way to work and my way to live. Although it is my business, I like to face some problems.
設計對您來說是工作、還是享受?亦或是您想通過設計獲得其他的成就?
我享受設計。即使我們現在擁有先進的技術手段,我依然喜歡手繪表達。甚至用繪畫來表達我的一切設計方案,設計就是我的生命。繪畫、思考、捕捉一絲一毫的創意,我的想法就可以馳騁無限……不過這就是我的工作方式,我的生活方式。雖然這是我的生意,我喜歡面對挑戰。
 
 
 

 
辦公室里隨性的記錄板
8. How can you find a balance between business and creativity?
Uh, this is an amazing question. Especially in China ,it is very difficult you know. Business is one way, while design is another way. In Europe, the architect is always right. It is a right idea that never be changed or changed only something. But in China, they always want two or three proposes to choose from. It is impossible for me, because if I have one idea, I won’t have more ideas about the same thing. So it is difficult, and sometimes finally you have to bend.
您在工作中如何平衡商業與創意?
嗯,這是一個相當好的問題。你知道關于這一點在中國想要實現尤其困難,商業是一種模式,雖然設計是另一種模式,在歐洲,建筑師一般只設計出一個成熟的方案交給客戶,這種正確的方式從來沒有改變過或者僅僅只是有些小的修改,但在中國,客戶往往會要求你拿出兩到三個方案供他們選擇。這對我來說是不可能的,因為如果我對一個項目設計了一套成熟的方案,那我就無法針對同一個項目設計出其它的方案。雖然這很難,但有時你必須為此做出變通。
 
 
9. Then how can you handle with such problem?
We will drive the client to the right idea. Tell him one is nicer and another is just so so. Then he may choose the nicer one.
那您怎么解決您在中國碰到的這些問題?
我們會設計若干個方案,然后引導委托人接受我們的最佳方案,告訴他這個方案是最為可行且效果硬朗,而其它的則效果一般,這樣他們也許就會接受我們的最佳方案。
 
10. Why you choose China to do design?
I like here. I from Itally, and China is not so different from my country. Shanghai is always fast which someway I like. I like stay here, I like the food, people and so on.
那您為什么選擇在上海發展您的事業?
我喜歡這里,雖然我來自意大利,但上海并沒有人們所想象的那樣和我的國家相差那么多,我喜歡像上海這樣變化劇烈的城市,我喜歡上海,喜歡這里的食物、這里的人們和一切。
 
 

 

 
玻璃上的貼膜是por.erik自己親手繪制的自己家鄉的街景“這是我成長的地方。”
 
11. Which is your most satisfying design work so far?
Maybe the chairs we designed several years ago. This is the product I like, it lasts for a long time.
至今為止讓您自己最為滿意的設計是哪件?
應該是我們前幾年設計的一款椅子,很長一段時間里讓我非常喜歡。
 
12. How you spend your spare time?
I have no spare time. I spend all the time in my office or meet my client. Sometimes I enjoy to do nothing if I have time, or drink coffee and visit museum or travel. But there is a lot of work to do. And I love to read.
您怎么度過自己的個人時間?
我沒有個人時間,我把所有的時間都用在自己的辦公室里或接待委托人。如果有時間,有時我喜歡什么都不做,或者喝杯咖啡、參觀博物館或去旅行。不過我總是有很多工作要去做……還有,我喜歡讀書。
 
 

 
13. What kind of book would you like to read?
All kinds. I am hungry for reading. Web is not enough, so I need to read more.
您平時喜歡看什么書?
什么書都看,一有機會就看書。互聯網并不能提供足夠的信息,所以我需要閱讀更多的書籍。
 
14. What is your greatest virtue?
Um, I have no idea. Maybe passion. Passion for everything I do, even the painting or some work. But I should catch the short time passion for one thing. So we do different fields of design.
您認為自己最大的有點是什么?
我想不出來,也許是熱情,我做什么事情都很有熱情,不論是繪畫或工作,只是我的熱情很難在一件事情上持續很久,所以我們為不同的領域進行設計。
 
 

 
15. If one day you do not want to do design business, what would you do instead?
Sell products.
如果有一天您不再從事設計,您會去做什么?
產品銷售。
 
16. How can you be a good seller?
Passion.
你怎么知道自己能成為一名好銷售?
因為我有熱情。
 
17. Will you pick up any experience from the design job you do?
I have a lot of experience in my life. So it’s easy for me to change one field to another. Because the process to do the things is exactly the same. You need passion and need focus what you do. And you should insist what you think.
If you follow your passion, you will never make any mistake.
對于設計,您有什么經驗可以與我們分享嗎?
我在自己的生活過程中經歷并積累了很多經驗,正是這些經驗幫助我能夠在多個領域之間游走,因為任何事物都是有規律可循的,你需要激情以及一個明確的目標,最后就只需要堅持到底。在自己所鐘愛的事業上堅持前行,你就終會有所收獲。
 
 

 
 
5. What kind of work environment you prefer?
This one.
什么樣的工作環境是您所鐘愛的?
就是現在這樣。
 

 

6. You designed it?
Yes, I designed all of this. The space I live in is according to my feeling. Sometimes I will make a little change. In this field, we need more imagination and inspiration.
您的辦公室是自己設計的?
是的,我設計了每一個角落。我根據自己心中最理想的環境設計了這里,有時候為了制造一些新鮮感,我會在辦公室里做些小的變動,因為在這里,我們需要想象力與靈感。
 
7. Then in what ways do you find inspiration?
Look around. Read some magazine especially female magazine like VOUGE ELLE. You can catch the trend inspiration. Design should follow the times.
您通過什么途徑尋找靈感?
到處參觀,或者看些雜志,尤其是像VOUGE和ELLE這樣的女性雜志,我可以通過這些緊抓時尚潮流,設計必須與時俱進。
 

(責任編輯:莆田家居網小編)

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